enthuse.me blog

We are excited to commence our interview series ‘enthuse.meet EnthUsers’ !

We had our first chat with Tanya Smith, founder of tanyasmithonline.com helping bloggers, freelancers and small business owners to leverage the internet and grow successful businesses. 

Tanya took some time to discuss with us about her expertise and passion for online business coaching, how she uses her enthuse.me profile and shared some great tips with us on how to create a business success online. 

-Tell us about your journey so far. 

I opened up my doors as a coach back in 2005.  I started out working with clients who were seeking career advancement opportunities and I eventually began working more with entrepreneurs who were looking to promote and sell their services.  In both situations, I found that one of the biggest questions my clients had is, “how do I present myself in a way that is attractive to the people I want to impress”?  

As a certified online branding and marketing coach, I learned both formal and “street” lessons around leveraging the internet to build credibility and influence.  As I established a stronger brand online for myself, the things I learned helped me reach more of the market I wanted to attract.

-What do you love the most about your work?

I most enjoy showing service providers how to use the internet to free up more time so they can do all the promoting & marketing they want without losing their minds. It’s so noisy out there, it’s tough to know where to focus your energy!  Learning to prioritize and employ the right tools helps you serve more people and be more present.

-As an online business coach would you say that it is important for someone to have an online presence when they are trying to promote their expertise/business?

Absolutely!!! It’s critical to be accessible online because the internet is a virtual “phonebook”.  Almost every market has prospects who seek their resources through Google or other popular search engines, whether on a laptop, desktop computer or smartphone. Having a presence lets people know you are open for business.

-How do you use your enthuse.me profile?

Since I’m doing a lot more online training now, I see Enthuse.me as an excellent platform to showcase my content portfolio - highlighting my teaching style, testimonials, products and more.  I haven’t seen anything that does this in the way Enthuse.me does – it works well on mobile, lots of white space, easy to navigate - all of these get a thumbs up in my book!

-What advice tips would you give to those that are just starting their solo careers?

The best piece of advice I’d share is to work on being disciplined, consistent, and clear about your brand in the internet space.  It can take time to establish respect and influence, but with the right tools (like enthuse.me), quality deliver, and a consistent effort to stay visible in a positive way, you will be successful!

If there is anything you want to ask Tanya, post your comments below and keep the conversation going! 

The enthuse.me team :)